GPTRACK50 released its first game, Stupid Never Dies, on PlayStation 5 and PC via Steam on 21 October 2026, with the Japanese release following on 22 October, according to the GPTRACK50/SEGA press release. SEGA is co-publisher and handles worldwide publishing and distribution. The Osaka studio is led by president Hiroyuki Kobayashi, whose producer credits include Resident Evil, Devil May Cry, Sengoku Basara and Dragon’s Dogma.
A zombie who absorbs his enemies’ powers
The player controls Davy, a timid zombie at the bottom of a society run by monsters, who fights through a dungeon to bring back Julia, a human woman frozen during a past war. Davy defeats monsters, absorbs their abilities and transforms, which the Japanese marketing calls “blazing-fast growth”, according to the Steam page and 4Gamer. Korean site Inven also describes “body hacking”, which attaches equipment to the body, and an ability-eating system.
$49.99, a two-hour demo and 13 languages
The Standard Edition costs $49.99, and the Glorious Idiot Edition, which adds the first DLC, the TickTock Teddies: Nonsense Overload Pack, costs $59.99. In Japan the prices are 7,689 yen and 8,789 yen including tax, according to the press release and 4Gamer. A free First Bite Demo covers roughly the first two hours, and its save data carries over to the full game, Inven reports. The game has English voice acting and subtitles in 13 languages, including Japanese, Korean and both forms of Chinese. On 23 October, Steam showed a “Mostly Positive” rating from 82 user reviews.
From NetEase studio to “independent”
When GPTRACK50 was announced in November 2022, NetEase Games described it as “wholly owned by NetEase Games” and said it would focus on console and PC games. The July 2026 release-date announcement instead calls it “an independent studio founded by veteran action game developers” and does not mention NetEase; it also says SEGA has signed a co-publishing agreement. RPG Site noticed the change and asked about it, and the PR representative answered “no comment”. We have found no public statement explaining whether, or when, the ownership changed.
A studio founded with Chinese funding has reached release with a Japanese publisher rather than its original backer. Sales will show whether a new action IP from a veteran-led Osaka team can find an audience without a famous series name.